Course Curriculum
Section 1 - Financial Planning
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days
days
after you enroll
- Chapter 1 - Paying Off Your Chamber (0:07)
- How To Pay Off Your Chamber Quickly (0:26)
- COACHING GUIDE DISCLOSURE (1:10)
- Dr. Lou's Tip (0:33)
- The Beginning (1:39)
- How I bought My First Hyperbaric Chamber (2:07)
- Hyperbaric Chamber Pay-Off Plan (0:58)
- 10 Steps On How To Pay Off Your Chamber (1:50)
- Where to Find The Money You Need (0:34)
- Dr. Lou's Tips (0:27)
- Presale Payoff Plan (0:49)
- Dr. Lou's Tips (0:27)
- Train The Team (0:47)
- Train The Team II (0:53)
- Proper Staff Training is Paramount (1:31)
- Team Training (1:12)
- Train The Team To Answer Questions About HBOT
- You Must Create The Buzz (1:24)
- After Raising The Funds (0:23)
- Dr. Lou's Tips (0:41)
SECTION II: MARKETING YOUR PRACTICE
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days
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- SECTION II: MARKETING YOUR PRACTICE (0:06)
- Chapter 2 -The Power of Effective INTERNAL MARKETING (0:23)
- Internal vs External Marketing (1:16)
- Internal Marketing Calendar (0:52)
- Internal Marketing Checklist (1:28)
- Internal Marketing Promotion (2:10)
- PATIENT APPRECIATION DAY (1:59)
- Patient Application Day Ideas (1:00)
- PAD Attendees (0:24)
- Monthly PAD Ideas (1:22)
- Keeping Patients Engaged (0:27)
- PAD Misconceptions (0:36)
- PAD Potential Small Business Sponsors (0:16)
- Potential Health Care Sponsors (0:18)
- Dr. Lou's Tip (1:08)
- Steps To Create An Effective PAD (0:43)
- Market, Promote, Advertise! (0:20)
- Keeping Patients Engaged (2:19)
- Patient Appreciation Day Community Partners (0:59)
- Promote, Promote, Promote Your PAD (1:17)
- PAD Step by Step Action Plan (2:27)
- Following The PAD (0:33)
- Chapter 2 ADVANCED HEALTH TALKS (0:11)
- Advanced Health Talks (0:55)
- Potential Advanced Talk Topics (0:45)
- Advanced Talk Step-by-Step Action Plan (1:33)
- Day Of Advanced Talk (0:19)
- Conducting The Advanced Talk (1:20)
- Chapter 3 - External Marketing (0:09)
- External Marketing (0:14)
- Quote (0:15)
- Market Research (1:29)
- Market Research Spreadsheet (0:38)
- Chap 3. HEALTH SCREENING (1:02)
- Screening Booth (0:29)
- “Screening Box” Contents (0:27)
- Greeters Duties and Attitude (0:32)
- Engaging Patients (1:18)
- Potential Greetings (0:31)
- Event Screening Engagement (0:32)
- Having The Conversation (0:41)
- Screening Interaction Questions To Answer (0:52)
- Screening Interaction (0:52)
- Enlighten, Educate & Empower
- Enlighten (0:22)
- Educate (0:25)
- Empower (0:45)
- Screening Interaction Offer (1:07)
- Key Takeaway of Screenings (2:12)
- DINNER WITH DOC (0:35)
- Planning Dinner with Doc (2:11)
- Marketing Your Dinner Doc (1:57)
- Getting Ready For Dinner (0:42)
- The Day Of Dinner With Doc Step by Step (1:41)
- During Doctors Talk (1:52)
- Day After The Dinner (0:24)
- SUPPORT GROUP TALKS (1:40)
- Interest Groups (0:51)
- How To Set Up Group Talk (0:32)
- How to find Support Groups (1:00)
- Day Of The Talk (1:01)
- SUPPORT GROUP TALK (1:40)
- Support Group Talk Flow (0:56)
- Support Group Talk Closing (1:15)
- COMMUNITY APPRECIATION DAY (CADs) (1:18)
- Community Appreciation Day (0:43)
- Remember You Are The Biggest Sponsor (1:05)
- CAD Sponsor, partnership Ideas (0:50)
- CAD Team Training (0:54)
- Script for Handing Out Flyers (0:39)
- Promoting Your CAD (0:17)
- CAD Two Weeks Prior to the Event (0:34)
- The Week of The CAD Event (0:27)
- After the CAD Event (0:27)
- Other External Marketing Ideas (0:13)
- CHAPTER 4 - INTERNET MARKETING (0:09)
- Internet Marketing (0:23)
- Why Branding is So Important (1:17)
- The 45 Seconds Rule (1:48)
- Resist Information Overload (0:54)
- A Picture is Worth A Thousand Words (0:47)
- Building A Good Website (0:39)
- Creating The Website (0:30)
- The “Above the Fold” Rule (1:26)
- Website Speed (1:00)
- Mobile-Friendly (0:42)
- On-Page SEO (1:08)
- Search Engine Optimization (SEO) (2:36)
- Search Engine Results Page (SERP) Explained (0:08)
- Off-Page SEO (1:20)
- Technical SEO (1:33)
- 8 Technical SEO That you should know (1:53)
- Pay Per Click (PPC) (1:31)
- Bing Ads (1:01)
- Learn from The Best (0:50)
- Social Media Marketing (0:20)
- Social Media Platforms (1:46)
- Other Tips (0:23)
- Putting It All Together (1:12)
Managing New Patients
Available in
days
days
after you enroll
- CHAPTER 5 Day 1 New Patient First Visit (0:10)
- Managing New Patients (0:19)
- Quote (0:08)
- The 1-Day and 2-Day Plan (0:44)
- CA (Phone): Patient Missed 1st HBOT Appointment (0:27)
- Day 1 Phone Script: (0:42)
- Phone Scripts Confirming New Patients (1:42)
- Confirming New Patient Appointments (1:11)
- Greeting New Patients (1:01)
- First Office Visit (0:55)
- First Impressions (0:35)
- When Patient First Walks In (1:08)
- New Patient Walks In Scripts (1:14)
- First Reading Script (0:50)
- First Reading Questions (0:45)
- Day 1 Office Tour (0:26)
- The Hand Off From CA to Doctor (1:23)
- Doctors Script (1:12)
- The Consultation (0:20)
- History (0:25)
- Doctor: Referral or Non-Promotional Exam (0:50)
- Exam (0:54)
- Review Contraindications (0:35)
- Day 1 First Session (1:24)
- Day 1 After First Session (1:39)
- Day 1 Pre Doctors Report Front Desk Script (1:04)
- After The First Session Pre Doctors Report (0:55)
- Choosing Hyperbaric Payment Plan After Doctors Report (1:05)
- Care Plan Options (1:17)
- CARE PLANS (1:28)
- Closing Day 1 Review (0:28)
- Closing Day One (0:28)
- After Day 1 Phone Script (0:50)
- Day 1 Patient Flow First Half (1:48)
- Day 1 Patient Flow Second Half (1:39)
- CHAPTER 6 Day 2 - Managing New Patients In High Volume Office (0:15)
- Managing New Patients In a High Volume Office (0:21)
- Day 2 Doctors Report (1:37)
- Doctors Report Day (0:45)
- The 2-Day Plan (0:54)
- Necessary Information (0:37)
- CA Scheduling Doctor’s Report Appointment (0:28)
- Doctor Phone Call: After Patient Received First HBOT (0:48)
- Doctor Phone Call: After Day 1 First Session Cont. (1:40)
- Day 2 Doctors Report CA Front Desk Script (1:45)
- Before Doctor’s Report Begins (CA Responsibilities) (0:41)
- Scripts for Doctor, Medical Assistant, and Others (0:56)
- Day 2 After Doctors Report (0:53)
- After Doctor's Reports and Findings (CA Responsibilities) (0:35)
- One On One Doctor/Patient (0:59)
- Choosing Hyperbaric Payment Plan After Doctors Report (1:03)
- Care Plan Options (1:17)
- CA or Doctor: If Patient Missed Doctor’s Report Day (0:31)
Section IV Managing Your Practice and Team
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days
days
after you enroll
- Section IV Managing Your Practice and Team (0:10)
- Chapter 7 - Putting It All together Time Management (0:15)
- Quote (0:12)
- You Don’t Have The Time (0:44)
- Time Wasted In Your Day (1:34)
- Time Management - Your Office (1:41)
- Build a Life with Purpose (0:39)
- Creating Your Business Calendar (1:01)
- Putting Your Weekly Personal/ Business Calendar Together Example (0:14)
- Creating Marketing Calendar (1:36)
- How to Secure 40 New Patients Each Week (1:42)
- Chapter 8 Team Training
- Quote (0:18)
- Training Methods (0:41)
- D.I.R. Training Method (2:00)
- Rotations (0:47)
- Simulations (0:51)
- Setting The Expectations (1:12)
- Expectations For Your Staff (That Everyone Should Follow) (0:43)
- Expectations For The Doctor (0:28)
- Expectations For Front Desk/CA/Medical Assistants (0:34)
- Handling Concerns and Complaints (0:33)
- Handling Patient Complaints Try The “ARC” Model (0:41)
- The 3 Layers of Resistance (1:22)
- Tip (0:31)
- Key Takeaways (0:53)
- Quote (0:13)
- Thank You (0:09)